Privacy Policy for Purestayz
Last updated: March 2026
Purestayz respects your privacy and is committed to protecting your personal data. This Privacy Policy explains how we collect, use and protect information when you use the Purestayz platform.
Who We Are
Purestayz is a digital guest guide and communication platform designed for holiday lets and short-term rental properties.
Purestayz enables property owners and letting agencies to share essential information with guests, including check-in instructions, property guides and local recommendations.
For the purposes of data protection law, Purestayz acts primarily as a Data Processor on behalf of property owners and letting agencies who use the platform.
Information We May Receive
Purestayz may receive guest information from booking systems, property owners, or letting agencies including:
- Guest name
- Email address
- Booking reference
- Arrival and departure dates
- Property information linked to the booking
This information is used solely to deliver guest communications related to a stay.
Purestayz does not collect payment information from guests.
How We Use Guest Information
Guest information is used only for operational purposes including:
- Sending digital guest guides
- Providing arrival instructions
- Sharing property access information
- Communicating important stay information
These communications are considered service communications necessary to fulfil a booking.
Purestayz does not send marketing emails to guests.
Legal Basis for Processing
Processing of guest data is based on legitimate interest and contractual necessity, as the information is required to deliver accommodation services.
Data Security
Purestayz takes reasonable technical and organisational measures to protect personal data including:
- secure hosting environments
- restricted administrative access
- encrypted data transmission where applicable
Data Retention
Guest information is retained only as long as necessary to provide the service and support property owners and agencies using the platform.
Data may be deleted upon request by the property owner, agency, or guest where applicable.
Third Party Services
Purestayz may integrate with third-party booking or property management systems to receive booking information.
These systems remain responsible for collecting guest information in accordance with their own privacy policies.
Your Rights
Under UK data protection law, individuals have the right to:
- request access to their personal data
- request correction of inaccurate information
- request deletion of personal data where appropriate
- object to processing in certain circumstances
Requests should be directed to the property owner or booking provider in the first instance.
Contact
For privacy related enquiries please contact: